Having a strong identity verification process helps to limit fraud and improve customer trust. It also supports companies to meet compliance requirements and mitigate legal risks.
Whether they are engaging in e-commerce or working in age- 심부름센터 restricted industries, companies need to be able to verify their customers’ identities. This allows them to combat fraud, comply with regulations, and save costs in non-compliance fines.
Document Verification
Document verification is a process that checks the authenticity of ID documents like passports, driver’s licenses, and government-issued papers. This involves taking high-quality images of the documents and submitting them to an identity verification service. The system then uses artificial intelligence and advanced authenticity algorithms to determine whether the document is genuine or fake.
This step can also include verifying special features, such as holograms, stamps, foils, and fonts. It can also look at the document’s colorspace and edge analysis to see if there are any clues that indicate the document has been tampered with or forged.
Every document has a specific area that holds the document holder’s personal data, called the Machine Readable Zone (MRZ). The system can verify that this information matches the data entered by the user. This can help reduce fraud and ensure compliance with regulations in the financial sector. It can also help protect against money laundering, a practice that occurs when criminals convert illegally gained funds into legitimate ones.
Photo Verification
Photo ID verification compares a real-time face image with photos stored on an organisation’s database. The software reads the geometry of your facial features (such as distance between eyes and width of nose) to create a mathematical representation or a “facial signature.” The software matches your face signature with your pre-existing photos to identify you. Service NSW only keeps your facial image data for the duration of the process and deletes it within 24 hours.
This method of online identity verification is useful for industries regulated by KYC and AML laws. It can be augmented with additional validation checks to reduce fraud and protect businesses against the consequences of security breaches. This can include verifying the integrity of the ID document, text accuracy checks, and liveness detection.
Biometric Verification
Whether it’s a customer buying from their favorite small business or a client moving money between digital bank accounts, both businesses and consumers want to know they are dealing with the real person. That’s where biometric verification comes in.
A biometric verification system looks at the unique physical characteristics of a person and compares them to data stored in a database for identification. This is similar to the way passwords are verified, but far more secure. Passwords can be changed, but a physical or behavioral signature is not.
These systems can use facial recognition, iris scanning, and fingerprint technology to verify identity. They can also employ liveness detection to ensure a person is not using a fake or edited photo or submission. In addition, these systems can look for signs of spoofing such as blinking or blood flow in the eyes and even check for active sweat pores to make sure a person is not wearing a fake face.
Social Media Verification
A social media verification badge is a symbol of credibility and authenticity that shows up next to an account or profile on Facebook, Instagram, Twitter, YouTube, TikTok, etc. Social media platforms often reserve the verified label (often denoted by a blue checkmark) for people or pages that have significant public interest, media presence, or notability, and help users differentiate them from impersonators and fake accounts.
Verification is a crucial step in the fight against fraud, including synthetic identity fraud, employment fraud and other financial crimes. Identity verification helps limit these criminal activities by making it much more difficult for fraudsters to create a fake profile and make fraudulent purchases.
Verification is also important for brands and individuals to establish credibility on social media and build brand trust. However, every major platform handles account verification differently. Some platforms offer free verification, while others require a payment to verify an account. Unit21 partners with multiple leading identity verification providers and offers an interactive dashboard to simplify the verification process for our customers.